Why blogging is helping my website (business) startups 2.0 (Part 2)

This Post is the continuation of “Why blogging is helping my website (business) startups 2.0 (Part 1)”, it’s going to feature other valuable lessons that I’ve learned when blogging (to my web startups).

4. Experience

I do blogging to gain and learn from other website startups on experiences they had in starting a website up. I was able to interview website founders on their experiences and lessons they learned when starting up. I believe it’s crucial to learn from their mistakes to lower the costs down and enable your startup to be more efficient and effective. It is also good to share experiences with readers which could be converted as your website startup’s users one day.

5. Monetization

I believe that there are similarities on how blogs and website (web 2.0) monetize, the difference is just what contents they produce. By blogging, I was able to research on ways to monetize a website and to test out different revenue streams to find the most effective. It also did give me a sort of a ‘small’ preview to how much can I potentially earn online. I was also able to experiment different revenue streams, from Pay-per-click, affiliate marketing and serving premium advertising.

Advertisement placing is also one of the most crucial part that I’ve learned from this experience. Moving advertisements around has shown me which place is more effective and least obtrusive to user experience. I’ve settled with a clean layout, where the advertisements doesn’t affect the content much.

6. Network

Just like any offline business, networking with like-minded people is very helpful. You’re able to gain more ideas, views and ability to collaborate with others.It’s also mutually beneficial to both parties as certain tie ups or collaborate on projects could happen. As Blogging connects you with people of the same views, they usually share the same interests as you have. They could potentially be a very loyal member of your website one day.

What’s also a trend for a lot of web 2.0 is securing funding, and one factor of getting investors to invest is getting to know the founder and the business. Blogging provides a platform for founders to air their views and plans and show the world what their business could do, which is something investors are looking for. This gives investors a more deeper insight to how the business is doing and to see whether or not they could work with the founder, if they could then an offer to the founder could be sent.