Ugly Minisites earn more money in the short run
Ugly Minisites are supposedly earning more money than the well designed counterparts, this has been a very popular topic and has been well discussed by domainers online. However, my problem is just that I couldnâ€™t really take seeing my website being â€˜uglyâ€™. I would spend some time and designing it, are we doing the right thing?…
… Most minisites rely on Google Adsense for revenues, and when expert domainers were discussing this, they found that comparing 2 types of minisite, the ugly minisite prevails. The biggest point was that spend less time designing and simply move on from one domain to another. Hereâ€™s I believe this is only effective in the short run…
– Is designing a minisite a mistake? –
When people go and visit your minisite, itâ€™s either they clicked a link somewhere or from a search engine. Now when they see a nicely designed website, they stay more and interact with the website more. But when they come across the ugly minisite, they end up looking for a way out. Funny enough, most people donâ€™t use the back button and rely on clicks to surf, so they click the links or the ads to exit your minisite. Ugly minisites are reportedly having a higher CTR (Click Through Rate) than a well designed one. It takes less effort both on designing a minisite or blending the ads. So am I doing the wrong thing designing my minisites better?
Somehow I believe Iâ€™m wasting valuable time by designing it more than it needs to be in the short run, but Iâ€™m doing alright in the long run. But one good thing I got out of it is that Iâ€™m exploring my way around Affiliate marketing. And for enough trust from your visitors to click on your links or youâ€™ll need a properly designed minisite / website. You would click the link on a website that you donâ€™t know let alone a link that has some weird characters on it.
As I explore into affiliate marketing, I realized that Iâ€™m doing the right thing by designing and spending a little bit more time on my websites.