‘Ink all you can’ Ink Refill Business with a great domain name – Ink.com.ph

I was driving thru Edsa in Metro Manila when I noticed a billboard of a company that uses a really great .PH domain. Their Domain was Ink.com.ph, it was a company offering an ink all you can (unlimited ink refilling). This is a company that I thought was lucky enough to be given an amazing domain by a web designer that they hired to do their website…

… If you go to their website, it’s really nothing too impressive but has an interesting story. It only started in 2005 and has franchised its way to over 15 branches that operate in different places in Manila. The concept is interesting, unlimited ink refill for companies and personal use. It’s somehow economical to have this if you do print a lot (apparently 70% savings!).

– Ink.com.ph Promotional material –

What I admire is their domain Ink.com.ph, using this domain, the company is getting a much deserved domain SEO point. However, as I looked at the web development, they didn’t really have an SEO website and that’s why they’re not ranking highly as they should be. The Meta were missing and the worse part is that Ink.ph is taken and is owned by another domainer (it’s best to own both domains for a company, as it is generic). For a company that is expanding at more than 15 branches and has a billboard in the main road, it is just right to own the proper domains that link to their company. And as .PH is overtaking .COM.PH, where will the traffic be going to? It’s just a waste to see it this way.

Great domain but poor web design and online marketing efforts. Domain is one thing, ranking highly is another. I just hope one day they’ll be able to rank highly online, just think if I was looking for ink refill stations, they’ll be the first one to show. I’d love to see a Filipino Company with a great domain be successful and be seen more online.